BUSINESS: IS IT REALLY?

Do you approach this photography thing you do as a business?  Do you actually "behave" like it's a business?  Do you make business decisions?  Do you "think" like a business?

- If you're thinking about a new lens, or the latest camera gear, but don't have an accountant, you might have a hobby - not a business.

- If you're thinking about changing your logo, or color scheme, but haven't identified your ideal client, you might have a hobby - not a business.

- If you're wondering whether you should charge more or less than the photographer across town, but haven't done the hard work of figuring out how much it costs you to be in business, you might have a hobby - not a business.

- If you spent more money last year on workshops with pretty models and rockstar photographers, but haven't spent any time or money learning about running a business, you might have a hobby - not a business.

- If you're giving away your services for free - or at a discount - because you're "building a portfolio", instead of focusing on pricing yourself for a profit, you might have a hobby - not a business.

- If you spend more time on twitter and facebook, or photography blogs, than you do meeting with clients and actually "doing" photography, you might have a hobby - not a business.

 By the way, hobbies aren't bad.  In fact, photography as a hobby is just fine - but it's not the same as running a business.

Tell me what you think.  Do you agree or disagree with this list?  What would you add?  Leave a comment below!

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